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Social Forum federato con il resto del mondo. Non contano le istanze, contano le persone

Thoughts on the Social Web from FOSDEM 2026

  • I had the opportunity to attend FOSDEM 2026 virtually, and I spent almost all of my time in the [Social Web](https://fosdem.org/2026/schedule/track/social-web/) track. A few themes kept coming up across talks. Some were explicit, some were between the lines. Either way, they prompted a bunch of thoughts I wanted to capture. DISCLAIMER: AI was used to help me organize and improve the flow of this post. Ideas and thoughts expressed are my own. ## Hosting is hard In [*Building a sustainable Italian Fediverse: overcoming technical, adoption and moderation challenges*](https://fosdem.org/2026/schedule/event/VKHGXT-building_a_sustainable_italian_fediverse_overcoming_technical_adoption_and_moder/), there was a moment (not the main focus of the talk) where hosting came up in a way that really stuck with me. I’m paraphrasing, so apologies if I misrepresent anything, but the gist was: - Hosting Mastodon is hard, so we simplify with hosting services like Masto.Host - Hosting PixelFed and PeerTube is easier thanks to appliances like YunoHost Based on my own experience, that rings true, with some nuance. Getting Mastodon running isn’t actually the hardest part. The self-hosting docs are good enough in my opinion, and that’s how I originally stood up my instance at [toot.lqdev.tech](https://toot.lqdev.tech/@lqdev). I even maintain guides for [cleanup](https://lqdev.me/resources/wiki/mastodon-server-cleanup/) and [upgrades](/resources/wiki/mastodon-server-upgrades/) that largely mirror the official Mastodon documentation and release notes. The harder part is everything after provisioning. Mastodon (especially with federation enabled) can be resource-intensive, and that cost shows up fast even on a single-user instance. If I’m not staying on top of maintenance, disk fills up. Every few weeks, my instance will go down because I’ve run out of storage. Add database migrations, which can be error-prone, and you end up with a setup that’s straightforward to launch but expensive to operate. You pay in money for a big enough server, and you pay in time for ongoing maintenace. I still want to participate in the Fediverse, but I don’t want to keep paying the maintenance tax for Mastodon. That’s one of the reasons [I implemented ActivityPub on my static site](/notes/website-now-natively-posts-to-the-fediverse-2026-01-22/) instead. On the PixelFed side, I did try to self-host it once, and I couldn’t get it working cleanly from scratch. Some of that is on me (I’m not familiar with PHP), but either way, YunoHost was a lifesaver. With YunoHost, I had PixelFed up and running quickly, and what that ecosystem provides is genuinely impressive. That said, I also learned the “operations” lesson there too. During an upgrade, something went wrong with the database, it got corrupted, and I couldn’t restore from backup. I ultimately took the instance down. I’m willing to attribute that to user error, but it still reinforces the bigger point. The promise of federation and decentralization is that you can stand up your own node for yourself, your family, a school, a company, a city, even a government. In practice, that’s still too hard for most people unless they use appliances like YunoHost or managed hosting like Masto.Host. And yes, those options mean giving up some control. But even with that tradeoff, I’d argue it’s still better than centralized platforms. As someone fairly technical and a little extreme about owning the whole stack (I implemented my own static site generator, Webmentions service, and now ActivityPub), I still find this hard. I can’t imagine how unapproachable it feels if you’re not technical. I just wish it were simpler and more cost-effective to run these services without needing either deep system administration knowledge or active ongoing maintenance. ## One identity, many post types In the talk, [*How to level up the Fediverse*](https://fosdem.org/2026/schedule/event/HVJRNV-how_to_level_up_the_fediverse/), Christine and Jessica talked about ActivityPub implementations and touched on something that really resonated with me. The idea (again, paraphrasing) was that splitting content types by app (video goes to PeerTube, images go to PixelFed, microblogging goes to Mastodon) might not be the right long-term model. Instead, they suggested something closer to one place to publish and follow people, with rich post types handled in one identity and one experience. That immediately made me think about Tumblr. When I first heard [Tumblr was planning to implement ActivityPub](https://techcrunch.com/2022/11/21/tumblr-to-add-support-for-activitypub-the-social-protocol-powering-mastodon-and-other-apps/), I was excited because Tumblr is already “that kind of app.” You can publish videos, photos, polls, longer posts, and everything in between, all in one place. There was also talk about [moving Tumblr to WordPress](https://techcrunch.com/2024/08/28/tumblr-to-move-its-half-a-billion-blogs-to-wordpress/), which (in theory) could make ActivityPub integration even more powerful. But as of now, [Tumblr’s ActivityPub work seems to be paused](https://techcrunch.com/2025/07/01/automattic-puts-tumblr-migration-to-wordpress-on-hold/). The more I think about it, the more this model makes sense, especially because the most important part isn’t the “single app.” It’s the single identity. You should have one account where your content originates. Then people can consume it from different experiences. Maybe that is a video-focused client, maybe it is an image-first view, maybe it is a Mastodon-like timeline. The key is that you do not need separate accounts everywhere. That’s essentially how I think about my website. My site is my digital home and my identity. I post different content types which align with [IndieWeb post types](https://indieweb.org/posts#Types_of_Posts): - Articles - Notes - Responses (reposts, replies, likes) - Bookmarks - Media (photos and videos) - RSVPs People can follow via RSS. And more recently, I implemented my own ActivityPub support so my posts generate native ActivityPub activities. That means Mastodon and other clients can follow and interact with my site directly. What I like about this is that it decouples publishing from consumption. I choose where I publish (my site). Others choose how they consume (their client). The protocols handle the translation. ## The web is already social and decentralized In Social Web conversations, sometimes the tone implies the "social web" is separate from "the web". I don't really buy that. The web is social because people are on it. People use it to learn, create, find community, do commerce, argue, collaborate, share memes, and everything else. The web is also decentralized by default. That's the baseline architecture. Dave Winer recently wrote about software being ["of the web"](http://scripting.com/2025/11/24/141418.html). Software that's built to share data, accept input, produce output, and let users move their data. Not locked into silos. This is why I'm so bullish on a different architectural approach: **start as a website, add social capabilities as components.** People are already using WordPress, Ghost, and Micro.blog to build sites. With an ActivityPub plugin, your existing web presence becomes followable and interactive in the Fediverse. The site remains a site. It just gets socially interoperable. Bridgy Fed reinforces this. It takes what already exists on the web and helps it participate in social protocols, without forcing you to rebuild as a native social app first. That's also my own setup. My website worked as a publishing platform and people could follow via RSS. When I implemented ActivityPub, it became progressively enhanced. Same posts, new social vocabulary. I didn't have to abandon my site. I just made it speak the social language. ## Modular and extensible feels like the right direction This is the architectural vision I took away from Bonfire: [Building Modular, Consentful, and Federated Social Networks](https://fosdem.org/2026/schedule/event/3QHALR-bonfire_building_modular_consentful_and_federated_social_networks/). The "opt-in pieces" approach is about choosing which parts you want, evolving your experience based on what you enable. It echoes [small pieces loosely joined](http://scripting.com/2026/01/30/140150.html). It's a practical model for a federated future: - Start with the basic web - Add social capabilities as components - Get progressively more powerful as you opt in Your site still works normally. When you speak the lingua franca of protocols like ActivityPub, you can express social intent in a way other systems understand. So it's not "the web vs the social web." It's the web, with richer native social vocabulary. ## Conclusion This probably reads like I’m nitpicking, but I’m genuinely bullish on federated and decentralized networks. That’s why I’m still participating. What stood out to me at FOSDEM this year is momentum. Last year, the Social Web track was a half day. This year, it expanded to a full day. That signals to me that there are a lot of smart, passionate people working across protocol design, UX, moderation, policy, community, activism, and implementation, trying to build real alternatives to entrenched silos. And the plurality of implementations is a strength. It encourages exploration, competition, and innovation. My hope is that the “end state” isn’t a separate social web you have to join. It’s a web that continues to work as expected, but gets progressively enhanced when you opt into interoperable social protocols. Ultimately, there isn’t “the web” and “the social web.” There's just the web, and social vocabularies that participants can adopt without thinking about it.
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    We were excited to see the recent release of Ghost 6 with ActivityPub features. The Ghost team have been an active participant in our Long-form Text project. John O’Nolan, founder and CEO of Ghost.org, was kind enough to answer our questions about the software and its community.SWF: For our readers who don’t know Ghost, how would you describe the platform?JO: Ghost is an independent publishing platform for people who take writing seriously. We’re open source, non-profit, and built to give creators complete ownership of their content and their audience. We’ve helped indie publishers generate over $100 million in revenue from sustainable modern media businesses like 404Media, Platformer and Tangle News.SWF: Tell us about your user community. Can you paint a picture of them with a broad brush? What kind of people choose Ghost?JO: Ghost attracts people who care about owning their home on the internet, rather than having another profile on a social media platform. 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Why did you decide to add ActivityPub support to your software?JO: Ghost has had support for delivering content by email newsletters for a number of years, and email has remained an unassailable distribution platform for publishers because it’s an open protocol. No company controls your email list except you, so it’s one of the best investments you can make. ActivityPub is now doing the same thing for social technology. It allows publishers to own and control a distribution channel that allows their work to spread and be discovered by others. For the first time, you can publish independently and grow faster than ever before.SWF: What stack is Ghost built on? What development tools does your team use?JO: Ghost is all built in modern JavaScript; mainly Node and React. Our ActivityPub service is built on Fedify, and everything we build is released under an open source MIT license. 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Getting to know those humans and being a part of that movement has been every bit as important to the success of our work as writing the code that powers our software. We’ve received incredible support from the Mastodon team, AP spec authors, and other platforms who are building ActivityPub support. Without actively participating in the community, I don’t know if we would’ve gotten as far as we have already. SWF: Ghost has implemented not only a publishing interface, but also a reading experience. Why?JO: The big difference between ActivityPub and email is that it’s a 2-way protocol. When you send an email newsletter, that’s it. You’re done. But with ActivityPub, it’s possible to achieve what – in the olden days – we fondly referred to as ‘the blogosphere’. People all over the world writing and reading each other’s work. If an email newsletter is like standing on a stage giving a keynote to an audience, participating in a network is more like mingling at the afterparty. You can’t just talk the whole time, you have to listen, too. Being successful within the context of a network has always involved following and engaging with others, as peers, so it felt really important to make sure that we brought that aspect into the product.SWF: Your reader is, frankly, one of the most interesting UIs for ActivityPub we’ve seen. Tell us about why you put the time and effort into making a beautiful reading experience for Ghost.JO: We didn’t want to just tick the “ActivityPub support” checkbox – we wanted to create something that actually feels great to use every day. The idea was to bring some of the product ideas over from RSS readers and kindles, where people currently consume long-form content, and use them as the basis for an ActivityPub-native reading experience. We experimented with multiple different approaches to try and create an experience with a mix of familiarity and novelty. People intuitively understand a list of articles and a view for opening and reading them, but then when you start to see inline replies and live notifications happening around those stories – suddenly it feels like something new and different. SWF: If people want to get a taste of the kind of content Ghost publishers produce, what are some good examples to follow?JO: Tough question! There are so many out there, and it really depends on what you’re into. The best place to start would be on ghost.org/explore – when you can browse through all sorts of different categories of creators and content, and explore the things that interest you the most. SWF: If I’m a Fediverse enthusiast, what can I do to help make Ghost 6 a success?JO: Follow Ghost publishers and engage with their content – likes, replies, reposts all help! Most importantly, help us spread the word about what’s possible when platforms collaborate rather than compete. And if you’re technical, our ActivityPub implementation is entirely open source on GitHub – contributions, bug reports, and feedback make the whole ecosystem stronger.
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