The #Mastodon vs #Bluesky comparisons that focus on protocol comparisons or ease-of-use in various ways (Mastodon's server choice, Bluesky's until-just-now ridiculous bookmark pins) are valuable but don't get at the basic reason why Bluesky is Bluesky. Which is that it carefully attracted everyone who didn't want to be on Twitter but who was primarily motivated by Internet clout a.k.a. "reach".
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Rich Puchalsky ⩜⃝
@richpuchalsky@mastodon.social